EXPERIENCE AESTHETICS

User research:

Conducting interviews, surveys, and observations to understand user needs and behaviors.

Information architecture:

Organizing and structuring content to ensure easy navigation and findability.

Interaction design:

Designing how users interact with a product or service

Aesthetics:

Creating the look and feel of an experience including typography, color schemes, and imagery.

Prototyping:

Building interactive prototypes to test and iterate on design concepts.

Usability testing:

Observing users as they interact with a product to identify pain points and areas for improvement.

Aesthetic systems:

Creating and maintaining a set of reusable design components and guidelines to ensure consistency across products.

Accessibility design:

Ensuring that products are usable by people of all abilities, including those with disabilities.

User journey mapping:

Visualizing the end-to-end experience of a user to identify touchpoints and opportunities for improvement.